Our Story

India Trusts Budli. For a Reason.

India's first instant online ReCommerce portal โ€” helping people buy and sell refurbished phones, laptops and tablets simply, fairly, and responsibly since 2015.

๐Ÿ“บ As Featured on BBC ๐Ÿ“ฐ CNBC ๐Ÿ“ฐ Fortune India ๐Ÿ† Digit Zero1 Most Trusted Recommerce Brand 2024
๐Ÿ‘ฅ 0+ Happy customers
๐Ÿ“ 0+ Pincodes served
๐Ÿ“… 0+ Years in ReCommerce
โ™ป๏ธ 0+ Tonnes of COโ‚‚ saved
The Budli Story

A Decade of Building, Not Just Reselling

Not just years in business โ€” a decade of building new technology for recommerce in India.

2015๐Ÿข

Budli Founded in Bangalore

Budli Internet Pvt. Ltd. incorporated. Featured on BBC, and named EO Startup of the Year.

2016โšก

India's First Dynamic Device Pricing Engine

Introduced DIPS (Dynamic Instant Pricing System) to provide instant, fair valuations for used gadgets.

2017๐Ÿ†

Business Leadership Award

2018๐Ÿ†

CNBC Business Excellence Award

2019๐Ÿค–

BELA v1.0 Launches

Our first AI chatbot, BELA (Budli Electronic Live Assistant), launches to simplify selling used devices.

2020๐ŸŽ“

Device to Dream Launches

Helping underprivileged children access digital education through donated, refurbished devices.

2021๐Ÿ›’

buy.budli.in Goes Live

Certified refurbished gadgets, available to buy across India.

2022๐Ÿ†

Action for India Award

Best Indian Social Enterprise.

2023๐Ÿ†

TiE Emerging Social Enterprise Award

2024๐Ÿฅ‡

Digit Zero1 โ€” Most Trusted ReCommerce Brand in India

The clearest recognition yet of a decade spent building trust, one device at a time.

2025๐Ÿค–

BELA 2.0

India's AI-powered WhatsApp selling assistant โ€” sell your device without downloading an app.

2026๐Ÿง 

RAPIDS

Realtime AI Pricing Intelligence Decision System โ€” live market intelligence for fair pricing.

Built for a simpler, fairer resale experience

Technology Built by Budli

We're not just another reseller. We build the technology recommerce runs on.

โšก
DIPS Dynamic Instant Pricing System โ€” fair valuations in seconds 2016 ยท Pricing Engine
โ†’
๐Ÿค–
BELA Budli Electronic Live Assistant โ€” AI that sells for you on WhatsApp 2019 ยท AI Assistant
โ†’
๐Ÿง 
RAPIDS Realtime AI Pricing Intelligence โ€” live market data, always fair 2026 ยท Live Intelligence
A student receiving a donated device through Budli's Device to Dream programme
๐ŸŽ“ Budli's Social Impact Initiative Device to Dream
"This laptop changed my education."

Donate Devices. Create Dreams.

Budli works with institutes, organisations and NGOs to help students from economically weaker sections continue their education. Your used smartphone, tablet or laptop โ€” working or defective โ€” can go a long way toward changing a child's future.

Learn about Device to Dream
Why Budli Exists

Change, Made Simple

"Budli" means Change in Hindi. We asked a simple question: why should perfectly good technology end up in drawers or landfills, while millions of Indians still can't afford it?

Budli was created to solve both problems at once โ€” giving used devices a second life, and making quality technology accessible at a fraction of the price.

โ™ป๏ธ
Reduce E-Waste
๐Ÿ’ป
Make Technology Affordable
๐ŸŒ
Build a Circular Economy
Budli's vision: embrace change, do more with less, environmentally and socially responsible, customer centric, continuous growth and learning, celebrate our uniqueness, be humble, trust and entrepreneurship
Our Vision

Bridging India's Digital Divide

To drive change by bridging the digital divide in India through ReCommerce โ€” enabling users to resell their used gadgets in an environmentally and socially responsible manner.

We strive to help a wider section of society embrace technologically advanced gadgets, while handling used devices in a way that's genuinely friendly to the environment โ€” not just in name.

Awards & Media

Recognized Across India

BBC CNBC Fortune India Entrepreneur Digit YourStory
How Budli certifies refurbished devices โ€” BBC coverage of Budli's QC process
โ–ถ Watch: BBC covers Budli's QC process
Inside Budli

Behind Every Device

A well-furnished, fully equipped office โ€” home to the team that inspects, tests, and certifies every device that passes through Budli.

Leadership

Driven by a Mission for Change

Rohit Bagaria, Founder and Chief Visionary Officer of Budli.in

Rohit Bagaria

Founder & Chief Visionary Officer

Rohit founded Budli to redefine the lifecycle of technology through responsible reuse and recycling โ€” giving millions of Indians access to affordable technology while fostering digital inclusion and environmental sustainability.

He brings over two decades of experience spanning Silicon Valley software startups, manufacturing, international B2B sales across 35 countries, and e-commerce in India, China and the US โ€” educated at UC Berkeley, California and St. Xavier's, Kolkata.

His work has been recognized with awards including Startup of the Year, EO Emerging Entrepreneur of the Year, and the CNBC Future of India Business Excellence Award. He has shared his insights at IIM Bangalore and IIM Calcutta, and authored the book Embrace Change. Outside of Budli, he's also a Vipassana meditator.

๐Ÿ† EO Startup of the Year ๐Ÿ† EO Emerging Entrepreneur of the Year ๐Ÿ† CNBC Future of India Business Excellence
Sustainability

Every Device Reused Is E-Waste Avoided

India generates 3.2 million tonnes of e-waste a year. Every refurbished device sold is one less device manufactured from scratch.

๐ŸŒฟ ~70kgCOโ‚‚ saved per device vs. buying new
โšก 80%Less energy than manufacturing new
โ™ป๏ธ 3.2MTonnes of e-waste India generates yearly
See our full sustainability impact
Why Trust Budli

Every Device Is Checked Before It Reaches You

Real proof, not marketing โ€” this is what happens to every device before it reaches you. Learn how our certification process works.

Professionally Tested25-point quality inspection
on every unit
IMEI VerifiedConfirmed clean
before it is listed
Securely Data WipedPrevious owner data
securely erased
Warranty BackedService warranty support
on refurbished devices
What Happens After You Sell

From Your Drawer to Someone's Daily Driver

Transparency, start to finish โ€” here's exactly what happens to your device.

๐Ÿ“ฆ
You ShipFree pickup, or drop off
๐Ÿ”’
Data WipedCertified secure erase
๐Ÿ”
Quality Check25-point inspection
๐Ÿ”ง
RepairedIf needed, restored to standard
๐Ÿท๏ธ
CertifiedGraded & warrantied
โ™ป๏ธ
Second LifeResold to a new owner
Selling With Us

A Transparent Way to Sell

A transparent working policy, built for fast and honest customer service.

Fair Price

Fair, transparent pricing for your gadget โ€” every time.

Sell From Home

Sell your device instantly from the comfort of your home or office.

No Hidden Charges

No hidden charges or selling costs โ€” what you're quoted is what you get.

Free Pickup

Free shipment pickup from most locations across India.

Ready to Give Technology a Second Life?

Shop certified refurbished devices, or turn your old gadget into cash today.

Enlarged office photo